HIRING FACTORY WORKERS
Location: Taiwan
Company: Heineken Taiwan
Salary: NT$27,470
About the company
Heineken Taiwan is part of Heineken’s global network, with a presence aimed at catering to the unique tastes and preferences of the Taiwanese market. Known for its premium Dutch lager, Heineken has worked to establish a foothold in Taiwan’s competitive alcoholic beverage market, which includes strong domestic and international players.
Key Aspects of Heineken in Taiwan:
- Market Presence: Heineken Taiwan offers a range of its core products, including Heineken’s original lager, Heineken 0.0 (a non-alcoholic option), and other select products from its international portfolio. The company’s focus on premium quality and recognizable branding has helped it gain popularity, especially among urban consumers looking for imported and premium beverage options.
- Collaborations and Distribution: To enhance distribution and availability, Heineken partners with local distributors and retailers to reach a broad consumer base, from major cities to more remote areas. Heineken is often found in convenience stores, supermarkets, bars, restaurants, and online platforms, catering to various drinking occasions.
- Local Consumer Engagement: Heineken in Taiwan uses localized marketing strategies to connect with consumers, especially younger audiences. This includes partnerships with events, music festivals, and social media marketing, helping to create a modern, vibrant brand image that aligns with Taiwan’s dynamic nightlife and social scene.
- Product Innovation: Heineken Taiwan introduces products that align with changing consumer preferences. For instance, Heineken 0.0 has been marketed to cater to the increasing demand for non-alcoholic or low-alcohol beverage options in Taiwan, especially among health-conscious and young consumers.
- Commitment to Sustainability: Consistent with Heineken’s global sustainability mission, Heineken Taiwan emphasizes responsible drinking and environmentally friendly practices. This includes encouraging recycling, reducing waste in its packaging, and supporting community initiatives.
- Brand Appeal: Heineken positions itself as a premium, international choice in Taiwan, appealing to consumers who value quality and a cosmopolitan drinking experience. Its emphasis on innovation and engaging branding helps it stay competitive in a market where tastes are constantly evolving.
Heineken Taiwan leverages its brand’s international reputation while adapting to the local market, helping it maintain a strong and growing presence in Taiwan’s evolving beer market.
Please apply for CEBU BRANCH: JS Contractor, Inc Cebu
Address: Natividad Centrum 1, 219-A Dionisio Jakosalem St, Cebu City
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About the Agency
JS Contractor Inc. was established in 1977 and is a professional human resource company duly authorized by POEA under renewed license number POEA 041-LB- 021816-R. We source, screen, select, process, and deploy competent Filipino manpower to any part of the world. To provide the right jobs for people and the right people for jobs overseas has been our unchanged and tested goal and philosophy.
JSCI is the first land-based recruitment company in the Philippines to obtain the accreditation with ISO 9002 standards and ISO 9000:2000 certification, both from TUV Dar (Germany). To date, the company has received several awards from the Philippine Overseas Employment Administration (POEA).
Agency: JS Contractor Inc.
Address: JS Contractor Bldg., 423 Magallanes St., Intramuros Manila, Philippines
Cebu Address: Natividad Centrum 1, 219-A Dionisio Jakosalem St, Cebu City
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